A Great Day Out in Scotland
A NEW campaign encouraging people across Scotland to experience a Great Day Out across the country this winter by taking advantage of a 50% discount offer has been launched by VisitScotland.
Article Source: VisitScotland
Last Updated: 17 November 2021 16:49
Whether it is visiting the lions at Five Sisters Zoo or enjoying a chocolate tasting experience from Master Chocolatier Iain Burnett in Perthshire, the Great Days Out in Scotland campaign will bring many of the country’s fantastic attractions and experiences to life.
As part of this campaign, visitors will be able to take advantage of discounted tickets to businesses participating in the Days Out Incentive Fund. Around 140 businesses have so far received funding to subsidise the cost of tickets, allowing visitors up to 50% off admission per ticket up to the value of £20.
Administered by VisitScotland on behalf of the Scottish Government, the incentive scheme is aimed at supporting tourism recovery by providing a boost for visitor attractions, day tour excursions and outdoor wildlife and adventure activities during the quieter winter months. Businesses are still able to apply for the Days Out Incentive Fund which is open until the end of November.
Using a combination of paid media and digital activity, including print and broadcast advertising, online videos and social media, the campaign - running from now until February 18, 2022 - aims to inspire Scots to get out and explore the country on a day out or short break.
A dedicated Great Days Out in Scotland landing page on VisitScotland’s website will direct visitors to businesses participating in the incentive scheme, as well as showcase the vast range of paid and free visitor attractions, adrenaline-filled outdoor adventures and food and drink experiences on offer throughout the country during the winter.
The project is part of the £25million tourism recovery programme announced by the First Minister in March 2021. The recovery proposals were developed by the Scottish Tourism Emergency Response Group (STERG) in collaboration with members of the Tourism Task Force. It has been developed with input from the Association of Scottish Visitor Attractions (ASVA) to help support the recovery of the tourism industry.
To search for businesses taking part in the scheme and for further inspiration on great days out across Scotland, visit: www.visitscotland.com/greatdaysout
Visitor attractions, day tour excursions and activity providers still have an opportunity to benefit from the Great Days Out in Scotland campaign. The Days Out Incentive Fund will reopen for new applications from Monday, November 8 to 5pm on Tuesday, November 30.
See www.visitscotland.org for information on guidance and eligibility criteria.
Scotrail will also be running a Buy One, Get One Free ticket offer in November, which can be used in conjunction with the Great Days Out in Scotland campaign. The train operator is launching a Buy One Get One Free offer from 14 November which will last for 2 weeks and will be valid for travel from Sunday to Thursday.
Look out for more details at www.scotrail.co.uk/free
Sponsored Links
Latest East Renfrewshire News
Van Gogh experience announces Scottish premiere dates
A spectacular multimedia show celebrating Vincent van Gogh's life and stunning artworks is coming to Glasgow this summer!
READ MORE
Stage set for new season at Eastwood Park Theatre
Eastwood Park Theatre's forthcoming season features several sell-out shows and a host of well-known names, following the success of its 50th anniversary last year.
READ MORE
A Big Map for the Big Yin! Interactive map launched to celebrate Billy Connolly
National Theatre of Scotland launches a new interactive map for Scotland to demonstrate its love for the Big Yin, inviting people to share their own Billy Connolly memories.
READ MORE
Cast announced for Scottish tour of Hen Night Horror
Touring Scotland from June, the cast is announced for Hen Night Horror, an original musical comedy that promises to put the willies right up ye!
READ MORE
The Best Home Bar competition from Aldi Scotland returns for 2024
Aldi Scotland's popular 'Best Home Bar' competition has returned for another year, with a year's supply of beer up for grabs!
READ MORE
Paisley Food and Drink Festival returns for a delicious double helping
Paisley Food and Drink Festival returns to the town this weekend for a two-day feastival with plenty for everyone to sample and enjoy.
READ MORE
Nationwide campaign encourages adults in Scotland to take the plunge
With a staggering 14 million adults in the UK unable to swim, the team behind The Learn to Swim National Framework has launched a new campaign to encourage adults in Scotland to learn the life skill.
READ MORE
Brand new functional gym space unveiled at Barrhead Foundry
East Renfrewshire Culture and Leisure has launched a brand new dedicated functional training space at Barrhead Foundry, to enhance the current fitness offering for the community.
READ MORE
Celebrating 50 Years of Compassion and Talent: Calamity Jane Comes to Eastwood Park Theatre
In the heart of East Renfrewshire, nestled amidst the vibrant community, a special event is set to unfold.
READ MORE
Top tips for visiting the Scottish Homebuilding & Renovating Show
Now in its 30th year, the show is the go-to exhibition for any self-builders or renovators looking for practical tips, expert advice, or the chance to view 1000s of products.
READ MORE
New Finds at Culloden Battlefield shed more light on intensity of battle
Latest investigations by National Trust for Scotland archaeologists at Culloden Battlefield have recovered a wide range of artefacts.
READ MORE
Scottish Game Fair returns for its 35th year
The Game & Wildlife Conservation Trust (GWCT) Scottish Game Fair (SGF) is back for 2024, celebrating its 35-year anniversary at Scone Palace.
READ MORE
Dobbies Garden Centres unveils Afternoon Tea and Planting Experience
Dobbies, the UK's leading garden centre, is inviting plant enthusiasts and foodies alike to a brand new Afternoon Tea and Planting Experience at its stores nationwide.
READ MORE
POSTPONED: Springfest at Loch Lomond Shores
This year's Springfest, set to take place this weekend, has been postponed due to forecasted high winds.
READ MORE
More improvements set for Cowan Park
East Renfrewshire Council has announced a programme of works to further improve the facilities in Barrhead's Cowan Park.
READ MORE
Historic sites across Scotland get ready to reopen their doors
Historic Environment Scotland (HES) has announced that over twenty sites across the country are set to reopen their doors to visitors this weekend.
READ MORE
Diabetes Scotland will host a virtual event for young people 11 to 25 living with type 1 diabetes
Join Diabetes Scotland for a virtual event about an exciting new programme supporting children and young people 11 - 25 living with type 1 diabetes - Together Type 1.
READ MORE
Historic Glasgow village launches digital heritage trail
Carmunnock Heritage Trail launches this Easter weekend. It's a unique, free, multi-media tour with 16 QR coded video stops around Glasgow's last remaining village.
READ MORE
Iconic Noughties stars make cheeky comeback to launch limited edition IRN BRU flavours
Noughties stars The Cheeky Girls, Gareth Gates and S Club 7's Bradley McIntosh have taken a sip back in time to mark the release of IRN-BRU's new 2000s-inspired flavours!
READ MORE
Playsport in East Kilbride is set to welcome a new state of the art racing simulator centre GP Racing Simulators
GP Racing Simulators will incorporate 10 professional grade racing simulators, each equipped with a racing seat, steering wheel, pedals and a 43" monitor, alongside a licensed bar and dining complex.
READ MORE
Free activities this Easter at Dobbies
Dobbies is welcoming families along to 68 of its stores this Easter to enjoy an array of free activities, including its Little Seedlings Club workshop and Easter Holiday sessions.
READ MORE
Deadline looms for 30th Scottish Thistle Awards public nominations
The search is on to find the best of the best in Scottish tourism as the Scottish Thistles Awards returns.
READ MORE
Springfest is back this April... with all things foodie as well as a host of entertainment and things to do!
This year's FREE Springfest is playing host to two great Scottish chefs – Niall Murray and Rohan Wadke, who will inspire visitors with their FREE cooking demonstrations.
READ MORE
Fun family favourites leap into action on the big screen this Easter break at Vue
A host of brand-new family favourites are landing at Vue this Easter, meaning there are plenty of opportunities to spend quality family time at the big screen during the holidays.
READ MORE
A taste of what is to come at Paisley Food and Drink Festival
Spring is in the air and with it comes the return of one of Scotland's largest outdoor food and drink festivals to Paisley!
READ MORE
Dementia Walking Buddies service is huge sucess
If you care for someone living with dementia, Dementia Walking Buddies project might be the thing you're looking for.
READ MORE
National Theatre of Scotland announce full cast and creative team for Maggie & Me
Full cast and creatives announced for the tour of Maggie & Me, the first stage adaptation of Damian Barr's award-winning memoir touring UK in May and June!
READ MORE
Dobbies invites nominations for national community initiative
Dobbies today launches Dobbies Community Gardens, to offer support for community and charity groups across the UK to help transform, restore or start their indoor or outdoor green spaces.
READ MORE
Scottish stovies and strange sheep are announced as the winning entries for The Glencairn Glass crime short story competition
A sinister story involving 'stovies' and a grisly tale about the strange sheep of Greshornish have been chosen as the winning and runner-up stories in The Glencairn Glass crime short story competition
READ MORE
Easter fun for every bunny with the National Trust For Scotland
The National Trust for Scotland is going hopping mad for Easter and hosting a bumper 35 Easter egg trails at the special places in its care this spring.
READ MORESponsored Links
Sponsored Links
Go Radio | Number 1 for Glasgow & The West - Listen on DAB, Online or on your Smart Speaker, just say "Launch Go Radio"
